6 Ways to Use to the Power of Storytelling to Persuade

Storytelling the old sales tool is back

Photo by Austin Distel on Unsplash

Why Storytelling is so Persuasive

· When you read stories, your brain lights up.

· One group of neurons lights up to provide the story’s sense of space and movement.



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John Halstead

John Halstead


I grew up in New York, lived in Vermont for a decade, and then moved to Texas for twenty years. I am currently a school teacher a blogger and a podcaster.